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You made a significant step. You made a website. Congratulations!

It isn't easy to promote your services if you don't have a page where you may direct people interested in your services for converting them to the clients.

But keep in mind a critical point:

"It's not enough to have a website. It must be found."

Here I will give a little background information for reflection and, in general, to help you figure things out.

By website structure I mean the relationship of its pages to each other. Defining it helps greatly to determine what scheme and design are optimal in a given case. When a visitor enters the website, four major questions should be answered as soon as possible.

• Where am I? What is all this site about? What is this page?
• What is interesting for me here?
• Why is this offer better than others?
• How do I get what is offered here?

All this determines the structure by which our future website will be formed, and whether it will be able to lead the visitor as if holding his hand, from the first positive impression with an attractive picture to a detailed explanation to him, already convinced, how to buy this wonderful product so necessary for him.

Any owner wants his website to "fly" and all the pages to open and upload as quickly as possible. It might be quite a bit of struggle for photographers, designers and other “visual specialists” who keep thousands of pictures on their websites. Very often I hear the following arguments:

• My website is slow because it's on the free hosting;
• One can't optimize our site, because it on WordPress and it so slow;
• There is a lot of big pictures on my website, so everything is loading slowly;
• And many other excuses...

I have been optimizing my site for a long time and here I'd like to give you a small list of sites that can help you understand the important points of your site that make it slow down. My fight isn't over, yours may not have started yet, but it's never too late to start!

The website is a necessary part of any business. And if you are a professional in your business than the creation of a website is a completely different topic. Especially if your business has nothing to do with computers.

Most of the people who want to get a website even do not know how to start. Often they make mistakes. They believe that the most important thing is to find a designer or someone else, who will do this for you. Yes, it's really better to let the specialist deal with technical issues, but the main part of the job you should do by yourself.

Google constantly updates and changes its search algorithms. According to Google, there are more than 200 parameters that it tracks and on which it builds positions in the result page. In this article we show you 9 important parameters that Google considers when ranking search results. Of course, this list is not complete. Full list consists of more than 200 factors. But this is most important factors. And they will be useful to anyone who wants to promote website on the Internet.

So, the firstly is the Content and User Experience.

Before you can find a way to get to your destination, you should understand where you are now. The current situation of your website and the attitude of the search engines to it at the current moment is the topic that we would like to discuss.

It does not matter how long your new website is. It will (or already) be indexed and checked by the search engines. And the sooner you look it and fix all available critical errors, the better it will be indexed.

If your site is already running, then most likely there are have some visitors per day on it and the search engines already know about it. So, they have already formed some opinions. Therefore, before you analyze the site you should to noted a few important points:

Before you start promoting your website on the Internet, you need to be sure that it looks good and works correctly. Now a lot of different browsers and an incredible number of different gadgets, with different screen sizes. And you should try to make sure that your users from any device can see your site and it was convenient for them.

Correct HTML website layout

There are many standards that are used on the Internet and most likely it is impossible to meet all. Unless you make a site that will use the oldest layout system. But this in the future will not lead to anything good. But whatever standard you follow, it should be valid. So it's better to agree with the rules of this standard. In the network, there is a website of the organization W3C, which develops and implements technological standards for the World Wide Web. There are a lot of versions of HTML and CSS and much more. But what is the most pleasant for developers, that they have the function of site verification (Online Validation Service).